Should be beautiful : Beauty always attracts people. Your Logo should be beautiful anough to attract your customers and have a close look on it. The beauty of your logo increase your brand credibility and it can be easily remembered and recognizable because of it’s visual impact.
Should be detailed : Every element of your logo should be detailed enough to implicate some message to your customers about your company and the kind of services you provide. This is what attracts the attention of the viewer to think of the composition of the design. So it is very important to make sure every element, color, and shape of your logo is well defined and mean something positive about your brand.
Should be distinctive : As logo is the unique identity of your brand, it should be distinctive and easily recingnized very quickly by the customers. We take special care to create a logo which does not have any element matching with any other existing brand logo. This helps you to stand unique and confindent.
Should be effective : Logo size should be effective enough to fit anywhere whether it is your website or bill paper or a company promoted pen. Apart from the size, the color also should be compatible with any place wherever the log could be. Color of the logo should be visually pleasing and suitable for most of the backgrounds at the same time.
Should be simple enough : Average attention span of overall people is not more than 2 seconds now a day. So your logo should be simple enough to understand the hidden meaning of it with in couple of seconds, what message it want to deliver about the brand and about it’s product should be clear and simple.
Should deliver the correct message : Make sure your logo is appropriate for your company and products without any doubts or confusions. All the elements of your logo should be in line with the idea which is supposed to be communicated. There is no meaning of a logo if it does not deliver the correct message about your brand to your customers.